June 1st, 2010
Total listening hours to Internet radio are forecast to expand 22% in 2011 building on a more sound economic foundation in 2010, according to a report by AccuStream Research.
The VoiceAmerica network of channels currently has over 850,000 monthly listeners and continues to grow at 15% per month - April 2010.
An estimated 69 million Americans listened to on-line radio in the last month. VoiceAmerica has the highest total weekly audience for online radio since Arbitron and Edison began tracking this measure in 2000.
What this means to you: 700 million Americans, nearly one quarter of the country's total population, now listens to online radio. This represents an increase of nearly 10 million in the last year alone. Online radio is the only segment of the radio industry showing audience growth, taking market share away from commercial television and newspapers. Every day, more of your target audience will be looking for, and finding, you on the internet.
